Magkano talaga ang website para sa small business sa Pilipinas? (2026 guide)
Short answer: sa Pilipinas, a small business website costs anywhere from ₱5,000 (DIY na halos hindi gumagana) to ₱200,000+ (Manila agency project). Most Pinoy small biz owners end up paying somewhere between ₱30,000 and ₱80,000 when they go the freelancer route — which is more than 3–10× ang dapat lang.
Itong post na ito breaks down every option with actual PHP numbers, what's included, and what's missing — para alam mo where your money goes.
1. DIY route: Wix, Squarespace, WordPress
The most-advertised option. You sign up, drag-and-drop, and publish a site. Sounds simple, pero may catch.
| Option | Monthly cost | What you get | What you DON'T get |
|---|---|---|---|
| Wix Light | $17/mo (~₱950) | Drag-and-drop builder, hosting, SSL | You write all content, you set up booking, no chatbot |
| Squarespace Business | $23/mo (~₱1,290) | Templates, e-commerce hooks, SEO basics | Filipino payment (no GCash), zero local support |
| WordPress.org | "Free" + hosting (~₱200-500/mo) | Most flexible, biggest ecosystem | Steep learning curve. Plugin costs add up fast. Security headaches. |
Total realistic cost (Year 1):
Wix: ₱11,400/year + ~30-60 hours of your time writing copy + uploading photos. Squarespace: ₱15,500/year + similar time. WordPress: ~₱5,000/year + 60-120 hours learning + recurring plugin license headaches.
Verdict: Cheap on paper, expensive in YOUR time. If you bill your own time at even ₱200/hour, you're spending ₱6,000-₱24,000 worth of YOUR work that could've been spent with customers.
2. Hosting-only: Hostinger PH, GoDaddy
Tech-savvy enough to install WordPress yourself? Hostinger PH starts at ₱149/mo on promo (jumps to ₱400/mo after) for shared hosting. GoDaddy similar pricing.
The trap: you get the server space, pero kailangan mo pa ng:
- Theme (₱2,500 one-time for a decent one)
- Page builder plugin like Elementor Pro (~₱2,500/year)
- SEO plugin (Yoast Premium ~₱5,000/year, or rely on free version with limits)
- Backup plugin (₱2,500/year)
- Security plugin (₱4,000/year)
- Speed optimization plugin (~₱2,000/year)
Total realistic cost (Year 1):
₱18,000-₱25,000 if you're handling everything yourself. Plus the time. If you hire someone to set it all up, +₱15,000-₱30,000.
Verdict: Hostinger advertises as cheap pero ang total ay hindi mura kapag tama ang setup mo.
3. Filipino freelancer (Onlinejobs.ph, Upwork)
Most common route ng mga matanong na "may kakilala akong web developer." Pinoy freelancer typical rates in 2026:
| Freelancer level | Project price | Timeline |
|---|---|---|
| Junior (1-2 yr exp) | ₱15,000 - ₱30,000 | 3-6 weeks |
| Mid-level (3-5 yr) | ₱30,000 - ₱60,000 | 2-4 weeks |
| Senior (5+ yr) | ₱60,000 - ₱120,000 | 2-6 weeks |
Pros: you get a custom site, may communication sa Tagalog/Bisaya. Cons: quality varies wildly. Some freelancers ghost after launch. Others charge ₱500-₱2,000 per change request.
Verdict: Worth it kung tested mo na yung freelancer or referred sa'yo by someone trusted. Risky for first-time buyers.
4. PH agency (Manila / Cebu)
Full-service. They handle strategy, design, dev, copy, sometimes ads. Price range:
- Small agency 5-person team: ₱60,000 - ₱150,000 per site
- Mid-size agency: ₱150,000 - ₱400,000
- Top-tier agencies (TBWA, Spark): ₱500,000+
Build time: 6 weeks - 4 months. Long contracts, formal onboarding, BIR receipts, professional. Pero way out of reach for a one-clinic dentist or 2-station salon.
Verdict: Right for: enterprise, brands launching new products. Wrong for: small biz under ₱500k/month revenue.
5. Done-for-you route — us
Bias alert: this is what we built (Web by Lods.AI). But the model is genuinely different — and it's why we exist.
It's free to start. We scout your Google Business profile + Facebook Page, extract your real content (photos, reviews, services, hours), and your Filipino Lods Design Team builds a custom mobile-first site within 24 hours. You review, request edits, then go live for ₱0 down → just ₱1,699/mo. Live in 5 days.
| How you pay | Upfront | Monthly | Notes |
|---|---|---|---|
| ₱0 to start (no risk) | ₱0 | ₱1,699/mo Y1 → ₱1,000/mo Y2 | Same site, no setup fee. Cancel anytime. Year-2 rate subject to change. The free hook. |
| Own it sooner (smart money) | ₱8,500 | ₱1,000/mo | Lower monthly, cheaper long-term — you save ~₱16,700 over 3 years vs the ₱0-down plan. |
Both options get the same site: mobile-first, built from your real photos/reviews, click-to-call, dashboard, Telegram update bot, auto Google review SMS funnel, no-show prevention SMS, free subdomain (yourbiz.lods.ai), and a 24/7 Taglish chatbot. The build is delivered free; later content changes beyond the bot are billed. GCash-friendly, no contract.
Year 1 cost: ₱20,388 (₱0-down) or ₱20,500 (₱8,500 upfront + ₱1,000/mo) — basically a dead heat in year 1, but the upfront plan wins from year 2 onward because your bill is already at ₱1,000/mo. No hidden hosting fees either way.
6. Hidden costs no one tells you about
Watch out for these — they sneak up at month 3, 6, or 12:
- Annual domain renewal: ₱700-₱1,500/year for .com/.ph. Forget to pay = site goes dark.
- SSL certificate: Some hosts charge ₱2,000-₱5,000/year. (Free with us, free with most modern hosts now.)
- Hosting upgrade after first year: Hostinger's ₱149/mo promo jumps to ₱400-₱700/mo after Year 1. Read the fine print.
- "Migration fee" if you leave a freelancer: Some hold your DNS / files hostage. ₱5,000-₱15,000 to release.
- Plugin/theme renewals (WordPress route): ₱10,000-₱20,000/year if you do it right.
- Update edits: ₱500-₱2,000 per change request from freelancers. Adds up over a year of normal operations.
7. Which is right for you?
- Mahilig ka mag-tinker + may 30+ hours libre: DIY with Wix or Hostinger+WordPress.
- May trusted freelancer kakilala: Hire them. ₱25-50k well-spent.
- Enterprise / launching new brand with budget ₱200k+: Hire an agency.
- Small biz na may Facebook Page, walang website, busy with customers, mababa budget: That's exactly who we built Web by Lods.AI for. ₱0 to start, GCash, live in 5 days, walang spiel.
Whichever route you pick, prioritize these features kasi ito ang importante for actual Pinoy biz:
- Mobile-first (90%+ of PH traffic is mobile)
- Click-to-call + Messenger button (kahit hindi mag-fill out form yung customer)
- Google Business integration (reviews, hours, map)
- Fast load time (PH internet varies wildly)
- HTTPS + SSL (Chrome flags non-HTTPS sites)
And finally: ask any vendor — "after launch, anong costs ko monthly?" Yan ang totoong test. Some "₱5,000 website" deals end up being ₱5,000/month for hosting + plugin licenses + edit fees.
Tags: all posts · #magkano · #pricing · #comparison